Like most retail businesses, the Galveston Art League Gallery has experienced a drop-off in foot traffic
since Covid-19 erupted. Many Galveston County residents and tourists want to support the artists who work in the region, however, and the Art League needed a new tactic to meet the challenges of the pandemic. Ultimately the Art League made it easier to see and buy area artists’ work with its recently revamped and upgraded website, www.GalvestonArtLeague.com. But it wasn’t a straight or easy solution. At first, the Galveston Art League Gallery – like many other businesses – completely shut down for several weeks. Then the gallery, at 2117A Postoffice St. in downtown Galveston, reopened in summer 2020, but only on Saturdays and Sundays, which meant fewer hours to make sales even as fewer people strolled through the facility. In the pre-Covid era, the league’s gallery had been open Thursdays- Sundays. Several ArtWalks were canceled, which further depressed gallery sales. The Galveston Art League Gallery, voted Readers’ Choice Best Art Gallery in a Galveston County Daily News poll, was always hopping with visitors and shoppers during those Saturday night ArtWalks. Clearly it was time for the Galveston Art League to make an important pandemic pivot to further the league’s mission of promoting visual arts and regional artists: offering online sales of artwork. The first step was for the Art League webmaster to set up online shopping in the summer of 2020. It was a significant advancement, but the photos of artists’ pieces were small because of the aging platform for the website. So the Art League tapped one of its talented volunteers to create a new website with improved shopping capabilities and another major plus: The website is “responsive,” meaning its size adapts to the device you’re using. Designed to keep members and nonmembers in the know about Galveston Art League, the new website is much easier to navigate. For shoppers, that means it’s just a click from a link on the homepage to see items in the latest show and sale. They see larger images and other vital information such as medium, price and size. Shoppers also can click on homepage links to view artworks and details about the previous two months’ shows. All credit cards are accepted, but if someone wants to write a check or pay with cash, an email to [email protected] or phone call to 940-222-1958 can make that happen. Shipping is also available. Of course, if you can visit the gallery physically, that’s the best way to view the artwork: up-close and personal. Hours are noon to 6 p.m. Fridays, Saturdays and Sundays. Please sign the guest book and ask questions about the artwork and the artists, most of whom have business cards and bios on file in the gallery.
1 Comment
MARY VINNEDGE
2/23/2022 07:18:43 am
I'm a Galveston Art League member, and we're so proud of the new website. Rest assured that a league member will happily answer any questions about the artwork if you have some hesitation about the colors or frame or whatever. The organization's goal is to be an advocate for local artists, and we want to do as much as we can for them.
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